In the market there are a lot of brands with no concept, brands that only follow the mainstream fad trends. Magic Stick is not a brand that can be compared with other so called “Fast Fashion” brands.
“Magic Stick” is a New York based brand established in winter 2009. The apparel company is an extension of Magic Stick Entertainment known by people in the underground industry based in Tokyo. The brands collection comes from influences inspired from 90’s culture through music, fashion, and lifestyle with a twist of modern details, fitting, and proper fabric combinations. Magic stick concept is “THE CHOICE IS YOURS. Either you melt to the mass or make a statement.” This season’s collection highlights the staple pieces of modern fashion such as cardigans, flannels, button-ups, cargo shorts and pants. Each piece composed of the finest material fit to produce high quality daily wear made for any season.
Be on the lookout for an upcoming follow-up feature with Magic Stick Entertainment in the coming months with ILLSOCIETY.