Adidas Originals x Pharrell Williams “SuperShell” Launch Event At Adidas Melrose

By | August 19, 2015 at 9:24 pm | No comments | Featured Post, Footwear, Recaps, STYLE | Tags: , , , , , , ,

Last week Adidas Originals and Pharrell Williams released a collection of Superstars called the SuperShells. Pharrell enlisted the talent of 4 artists (Todd James, Zaha Hadid, Cass Bird, Mr) to collaborate with on this unique project. The guys over at Adidas on Melrose with the assistance of SqaadHaus created an experience to celebrate the launch of the shoes that unify art and music.

Mizzle of SUPERVSN curated the store to give it more of gallery feel with pieces from his private collection and various artists around the Los Angeles area. HVW8 and Exact Science galleries also contributed artwork to show community support. Around 4 o’clock is when things started to kick off as various guests and some of the artists whose work was on display arrived. FreeRangeLA pulled up in front the store to offer their delicious chicken entrees to patrons and passerby’s alike.

Once DJ Printz started spinning..it was officially a party. NiceKicks and SKEETV came thru to cover the event and interview the artists and musicians in attendance; a few I’d like to give special mention to are Blue, Mike Reese, Flan, FeliFresh, RBS, and Tavon Sampson.. Thank you for your contribution.

- Nsilo Welsh

All photos and video shot by FVCKINFLUFFY

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