One of the most phenomenal street brand, Phenomenon, has switched its transition to their development as a brand to a contemporary runway presentation. Phenomenon has broken the mold to present street to the runway, as runway is presented on the streets. Takeshi Osumi the man behind this extraordinary street-contemporary brand takes each garment to the next level. It sets them apart from your usual street-runway scene that you’ve been exposed too. Phenomenon Spring/Summer 2013 gives you a blend of a vintage floral concept, military-inspired, tie-dye to youthful couture with futuristic cut & sew print pieces. The designer structures the foundation of this collection on saturation, print patterns with some floral, long-established denim, and all the way around one of a kind wearable attire. This collection is something that other designers have not duplicated and take a style approach of its own taking a step further and not quite compared to anything else out on the market. So stop, take a moment and go cop it.
– Positive Vibes